Are you asking yourself or your co-workers:
“SHOULD WE START A PODCAST?!”
Then this is for you…
A free Workshop for brands ASKING
the ETERNAL QUESTION
After producing over 30 branded podcasts in the last 10 years with organizations like MIT and Boston Consulting Group, we’ve heard businesses, entrepreneurs, and comms/pr agencies ask this question time and again…
And it’s usually got some compelling
follow-up questions, like:
“will we even have time for this?”
“how much does it cost to make a podcast anyway?”
“Do we have the energy to sustain this…or will it just end up being another thing on our plate?”
And if you or your team have been asking these questions…
This free LIVE Workshop is for you to get the honest answers you’ve been looking for.
Wait, who’s hosting this?
Hi, I’m Dave.
After hearing this question more times than I can count, and launching tens of truly successful brand-driven shows with my company David Benjamin Sound LLC, in 2025 I finally decided to launch my own podcast.
In doing my own launch, I got to experience for myself how important it is to ask the right questions and employ the right launch-sequence to make a show that’s not just valuable to your brand, but is actually FUN and EXCITING to produce as well.
Helping great brands with powerful messages and talented messengers tell their stories is why I love podcasting….
making the process fun, enjoyable, and genuinely USEFUL for the companies represented in them is my secret weapon.
If you’re on the fence about whether a podcast is the right move for you, I made this free webinar specifically for YOU.
🛑And a warning: I do not believe every brand should have a podcast, so if you’re wanting someone to just tell you “yes, go do it!”, you can click away now, my friend. We’ll be talking about the necessary ingredients, and I’ve seen plenty of companies interested in podcasting that just don’t have them.
What You’ll Learn
In this 1-hour virtual workshop, podcast producer + strategist Dave Lishansky will walk you through the right questions most people don’t know to ask before starting a show — and give you a glimpse into what it really takes to make a great branded podcast. He’ll also make sure to answer your burning questions, so come ready with them!
You’ll leave with:
An understanding of the time and resources you’d need to start a show
An understanding of how a show can work wonders for your brand (and bottom line) without needing to go viral
The 5 Must-Haves for a highly effective and sustainable branded show
The real reasons most shows fail (and how to avoid them)
An answer to whether podcasting is a fit for your org or business (finally!)
A sneak peek at our Showcraft method for building a branded show that actually serves your mission and bottom line
(hint: it’s what these shows did)
Bonus
🎁
Bonus 🎁
When you sign up TODAY, you’ll get our ultimate tech guide:
“An Audio Engineer’s Guide to Impeccable Sound as a Beginner”
— for FREE.
In this guide, you’ll find everything you need to achieve pro-quality sound at every skill and resource level. It includes:
Our tried and trusted equipment recommendations for all budgets
Game-changing tips for recording in a non-studio environment like a conference room or home office
The secret to making a $70 mic sound like a $1200 mic
to finally have your answer to the question:
“Should we start a podcast?!”
⬇️Reserve your seat below⬇️
Please note: We won't use your email for anything other than to share
information about this specific workshop. We promise 😇
